Longtime partners, the Los Angeles Lakers, come to Benchmark Productions season after season to translate their iconic brand identity into an elevated pregame fan experience, with the expectation that the show can be delivered identically and flawlessly for over 40 home games each year. For the last two years, the team has been concepting, designing and engineering a brand new, upleveled pre-game experience, wowing audiences all over again. The new kabuki-drop structure is twice the size of the original, features independently moving projection scrims and provides an unrivaled NBA audience experience.